Serums & Ampoules

Serums and ampoules deliver concentrated ingredients where your skin needs them most. Find vitamin C for brightness, niacinamide for pores and uneven tone, hyaluronic acid for hydration, retinol and peptides for fine lines, and soothing cica for sensitive skin.

Apply serums after cleansing and toning, on slightly damp skin, then seal them in with moisturizer. Introduce one new active at a time, and always follow vitamin C or retinol with sunscreen during the day.

Build your routine with cleansers, toners and sunscreens, or explore our K-Beauty favorites.