Give your wash day routine a strong foundation. This creamy, sulfate-free shampoo for curly hair removes build-up without stripping hair and delivers moisture to curls, coils and waves.
Curls, coils and waves are naturally more fragile, which is why our game-changing shampoo for curly hair, coily hair and wavy hair replenishes with an essential curl-strengthening peptide derived from plant proteins.
When used with be curly advanced™ conditioner, it acts as a defensive shield, enveloping the curl to protect against humidity and instantly reduce frizz. After one wash day, curl patterns look healthier and more defined. Created with our expert team of texture stylists.
Suitable for:
- Curl, coil and wave types: 2A – 4C
- All hair types: fine, medium and thick
Aroma:
Refreshing citrus Pure-Fume aroma with certified organic lemon, bergamot, orange and other pure plant and flower essences
- 94% naturally derived*
- Silicone-free
- Sulfate-free
- Vegan
- Leaping Bunny Approved
- Kokum seed butter deeply nourishes, conditions and provides slip
*Per ISO 16128 standard. From plant sources, non-petroleum mineral sources, and/or water.
Aveda Be Curly Advanced Shampoo
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Give your wash day routine a strong foundation. This creamy, sulfate-free shampoo for curly hair removes build-up without stripping hair and delivers moisture to curls, coils and waves.
Curls, coils and waves are naturally more fragile, which is why our game-changing shampoo for curly hair, coily hair and wavy hair replenishes with an essential curl-strengthening peptide derived from plant proteins.
When used with be curly advanced™ conditioner, it acts as a defensive shield, enveloping the curl to protect against humidity and instantly reduce frizz. After one wash day, curl patterns look healthier and more defined. Created with our expert team of texture stylists.
Suitable for:
- Curl, coil and wave types: 2A – 4C
- All hair types: fine, medium and thick
Aroma:
Refreshing citrus Pure-Fume aroma with certified organic lemon, bergamot, orange and other pure plant and flower essences
- 94% naturally derived*
- Silicone-free
- Sulfate-free
- Vegan
- Leaping Bunny Approved
- Kokum seed butter deeply nourishes, conditions and provides slip
*Per ISO 16128 standard. From plant sources, non-petroleum mineral sources, and/or water.
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Born in Southern California. Delivered by our trusted USA-based brand partners. Every piece is handpicked for the woman who moves through the world with intention and grace. Ask me anything — I am always here to help. 🖤
